Themed asset packs for Noddy aimed at both infant and toddler aged 2-4 years.

Two distinctive looks were created by redrawing the character illustrations for the infant range to give a cuter, softer feel, using a variety of embellishment techniques on product development.

The toddler range ‘Noddy Takes to the Air’ shows how one character illustration can be used creatively to produce an exciting yet cohesive range.